Brooke Holgerson
Writer, Editor, Communicator
WHO I AM: Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in.
WHAT I’M LOOKING FOR: reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum
E X P E R I E N C E
J.JILLWriter. Editor.
Communications Lead.
2010-2024
Freelance Communications Specialist
(February 2022 - January 2024)
Senior Communications Specialist
(April 2018 - June 2020)
Store Communications Specialist
(November 2010 – March 2018)
Create and execute internal communications strategies for a distributed workforce of 2,500+ employees. Write all communications for remote teams and staff at more than 250 stores.
Develop messaging that aligns with mission and culture for a leading omni-channel, national women’s apparel brand.
Continually evolve internal communication portal to enhance content and drive views. Update and maintain platform, integrating video and chat capabilities to increase engagement.
Act as main point of contact for C-Suite and corporate partners to communicate with the field.
Integral role in new program launches, planning and execution of annual conferences and cascade meetings.
harvard film archivePublicist
2005-2010
HARVARD UNIVERSITY
Developed and executed public relations and marketing strategy for the Harvard Film Archive, a non-profit Cinematheque dedicated to the collection, preservation and exhibition of film.
Oversaw membership program, generating increased sales through members-only events, handled member requests, stewarded new members.
Created robust email marketing strategy. Wrote and distributed weekly emails designed to increase attendance at film screenings and in-person appearance. Built subscriber lists.
Designed, wrote and distributed internal and external marketing materials including press releases, quarterly film calendar, web posts, direct mail and more. Coordinated campaigns for external media to generate coverage as well as across Harvard University to foster relationships within the academic community.
History channelJunior Associate Producer
2004-2005
Conducted archival research for History Channel television series. Investigated subject matter for individual episodes through various resources, including on-site work at the National Archives.
Built relationships with sources. Located and facilitated interviews with historians, experts and veterans. Worked with producers to prepare subjects for on-camera interviews.
skillsCommunications Strategy
Writing
Editing
Proofreading
Working with senior leadership
Ability to distill complex projects into digestible message for diverse audiences
educationEMORY UNIVERSITY
Master of Arts, Film Studies
TULANE UNIVERSITY
Bachelor of Arts, English
J-JILLWriter. Editor. Comms Lead.
Freelance Communications Specialist (February 2022 - January 2024)
Senior Communications Specialist (April 2018 - June 2020)
Store Communications Specialist (November 2010 – March 2018)
Create and execute internal communications strategies for a distributed workforce of 2,500+ employees. Write all communications for remote teams and staff at more than 250 stores.
Develop messaging that aligns with mission and culture for a leading omni-channel, national women’s apparel brand.
Continually evolve internal communication portal to enhance content and drive views. Update and maintain platform, integrating video and chat capabilities to increase
engagement.Act as main point of contact for C-Suite and corporate partners to communicate with
the field.Integral role in new program launches, planning and execution of annual conferences
and cascade meetings.
Writer. Editor. Comms Lead.
J.Jill
Freelance Communications Specialist
(February 2022 - January 2024)
Senior Communications Specialist
(April 2018 - June 2020)
Store Communications Specialist
(November 2010 – March 2018)
Create and execute internal communications strategies for a distributed workforce of 2,500+ employees. Write all communications for remote teams and staff at more than 250 stores.
Develop messaging that aligns with mission and culture for a leading omni-channel, national women’s apparel brand.
Continually evolve internal communication portal to enhance content and drive views. Update and maintain platform, integrating video and chat capabilities to increase engagement.
Act as main point of contact for C-Suite and corporate partners to communicate with the field.
Integral role in new program launches, planning and execution of annual conferences and cascade meetings.
Publicist Designer
Harvard Film Archive
Harvard University
Developed and executed public relations and marketing strategy for the Harvard Film Archive, a non-profit Cinematheque dedicated to the collection, preservation and exhibition of film.
Oversaw membership program, generating increased sales through members-only events, handled member requests, stewarded new members.
Created robust email marketing strategy. Wrote and distributed weekly emails designed to increase attendance at film screenings and in-person appearance. Built subscriber lists.
Designed, wrote and distributed internal and external marketing materials including press releases, quarterly film calendar, web posts, direct mail and more. Coordinated campaigns for external media to generate coverage as well as across Harvard University to foster relationships within the academic community.
203 Issue
SQSP Magazine
Editorial Styling
Street Photography
When I'm not styling and directing, I provide creative consulting for luxury fashion brands across the globe. My travels have inspired my first book project, a coffee table book featuring street photography of the most fashionable people waiting for public transit.
Commercial folio available upon request.
Latest Project
Transit street photography,
Launching early next year